About Sue
With two decades working inside fast-moving companies, Sue has built the kind of marketing engines that don’t just run, they shift markets. She’s spent her career shaping categories, strengthening brands, and creating strategies that help teams grow without losing their edge.
As a GTM OS certified professional, she makes messy problems feel workable. Her approach blends solid research with on-the-ground experience, helping CEOs, founders, and executive teams uncover blind spots and build alignment.
Her work centres on sharpening brand and product positioning, developing repeatable plays, and uniting sales, product, customer success, and marketing with clear direction and momentum.
Before leading Sanguine Marketing Solutions, Sue held senior global roles across technology, SaaS, services, and travel, and also built a successful Australian events business from the ground up.
Outside the workday, she leans into the good stuff: music, wine, food, and an ever-growing vinyl collection.