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CHICAGO, Jan. 14, 2026 – Zac Sheffer has joined Sanguine Technology Solutions as Chief Technology Officer, leading AI, engineering, and platform innovation across the company’s product portfolio. With deep experience in scalable SaaS and applied AI, Zac will drive the continued evolution of Introzy and Sanguine’s broader technology platform. Sanguine Technology Solutions (STS) today announced the…
CHICAGO, Jan. 12, 2026 – Sanguine Technology Solutions (STS) proudly announces the appointment of Chelsey Lambert as President and Chief Operating Officer. A recognized leader in SaaS product development, partnership program management, and marketing strategy, Lambert brings nearly two decades of experience to spearhead the launch of Introzy and a suite of purpose-built technology solutions designed to…
Transparency in vendor relationships builds trust, fosters honest communication, and strengthens strategic partnerships. This drives business growth, improves collaboration, and leverages expert networks for sustained success.
Performance-based consulting reduces small business risks by charging only for measurable results. Sanguine Strategic Advisors offers tailored, no-upfront-cost growth strategies and expert partnerships.
Sanguine Strategic Advisors helps businesses bridge the gap from planning to execution by identifying growth opportunities, setting clear goals, overcoming challenges, and ensuring risk-free, performance-based growth.
Personal injury firms grow best by preparing intake, staffing, and processes before increasing lead volume. Intentional, disciplined growth ensures efficient case conversion and sustainable scaling.
When is comes to small business marketing, Referrals drive the highest ROI. So why is it so often ignored? “People do business with people they know, like, and trust. And they trust who their friends trust.” — Bob Burg, author of The Go-Giver When small business owners think about marketing, their minds often go straight to paid…
“Success is where preparation and opportunity meet.” Bobby Unser, 3x Indie 500 Champ I work with personal injury firms that want to grow through volume. More cases. More matters. More predictable inflow. That instinct is right. Volume matters. Where firms get into trouble is not wanting more leads, but assuming volume alone will fix what’s…
Introducing timeless stories to our kids is one of the simplest ways to prepare them for a complicated world. Aesop’s Fables, in particular, pack entire life lessons into a few short paragraphs. They help children (and adults) understand consequences, character, and relationships long before they step into a classroom or a company. The book…
The Referral Blind Spot: Why Small Businesses Overlook Their Most Powerful Marketing Asset “People do business with people they know, like, and trust. And they trust who their friends trust.”— Bob Burg, author of The Go-Giver Referrals drive the highest ROI in small business marketing—so why are they so often ignored? When small business owners think…
