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More Emails. Less Revenue.

By Jordan Wood | July 23, 2026 |

Email marketing is still one of the most powerful tools available to business owners, but success depends on something many people do not fully understand: deliverability. In a recent episode of MindShare, Kevin Chern sat down with Larry Heslin of Email Industries to explain why emails that look “sent” often never reach the inbox and…

Are Your Email Campaigns Violating Marketing Regulations?

By Kevin Chern | May 13, 2025 |

“Reputation is an outcome; character is the cause.” — Eric Thomas, renowned Fortune 500 speaker A couple of months ago, I was working with a fintech startup that had just launched a lead-gen email campaign targeting CFOs across North America. They had a killer offer, the subject lines were sharp, and open rates were promising.…

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