Articles Highlighting Client Acquisition

Legal professionals discussing AI-driven marketing in a modern office.

AI in Legal Marketing: How Technology is Transforming Client Acquisition

By Kevin Chern | February 28, 2025 |

Artificial Intelligence (AI) is revolutionizing industries worldwide, and the legal sector is no exception. From automating mundane tasks to enhancing client interactions, AI is transforming legal marketing and client acquisition strategies. This comprehensive guide delves into how technology is reshaping the legal landscape, offering actionable insights for law firms aiming to stay ahead.​ The Evolution…

Why Law Firms Rely on Third-Party Lead Providers for Growth

Why Law Firms Rely on Third-Party Lead Providers for Growth

By Kevin Chern | February 9, 2025 |

Running a law firm is no small feat. Between handling cases, managing client relationships, and staying updated on legal trends, lawyers barely have time to breathe let alone focus on marketing. That’s where third-party lead providers come in, acting as a bridge between law firms and potential clients. But why exactly do so many law…