The Business Bulletin

Content worth consuming.

The Connector’s Manifesto

By Kevin Chern

On the Dignity of Paid Goodwill, Strategic Generosity, and the Liberation of Value Creation A Manifesto by Kevin Chern, CEO, Sanguine “The essence of morality is to produce the greatest amount of good.” Jeremy Bentham We live in a world that too often glorifies unpaid effort while demonizing the idea that generosity and gain might coexist.…

Partnerships Professional: A Career That Is AI Supported AND AI Proof

By Kevin Chern | April 3, 2026

Apr 3 2026

How to Spot & Stop Overspending in Your Company Before It Hurts

“Beware of little expenses. A small leak will sink a great ship.”— Benjamin Franklin In 2019, a mid-sized ...

The “Anonymous Wellness Coach” Conversation That Reminded Me About The Asset Each One Of Us Owns

I had a conversation recently with a wellness coach who works with founders. I’m going to keep them ...

Why Every Marketing Agency Should Offer Partnerships-as-a-Service

Why Every Marketing Agency Should Offer Partnerships-as-a-Service The marketing landscape is undergoing a fundamental shift. As digital advertising ...

Partnerships Are a Flywheel, Not a Campaign

Partner programs, such as referrals, affiliates, channel sales, and strategic alliances, are often treated like a switch you ...

How to Build Strategic Business Partnerships That Drive Growth

In today’s competitive business landscape, forming strategic partnerships is a necessity. The right partnership can open doors to new markets, ...

Operating With Intention: How I Think About a “Driven” Business

Operating With Intention: How I Think About a “Driven” Business I’ve spent my career building businesses and helping ...

Running Introzy Like A Luxury Car

When people hear “Introzy,” they often think about features, integrations, and partner workflows. I don’t. I think about ...

Why Your Business Is Never Too Small For a Formal Referral Program

Why Your Business Is Never Too Small For a Formal Referral Program If you're running an early-stage company, ...

Why Fringe Benefit Plans Require Early Implementation for Maximum Tax Savings

The Time-Sensitive Nature of Tax Mitigation Through Fringe Benefits When business owners and their advisors discuss tax mitigation ...

Stop Giving Away Your Most Valuable Asset: How to Monetize Your Network Without Losing Your Soul

Stop Giving Away Your Most Valuable Asset: How to Monetize Your Network Without Losing Your Soul For most ...

The Strategic Case for Curated Marketplaces in Professional Services

The Strategic Case for Curated Marketplaces in Professional Services Why the most successful advisory firms are building partner ...

My Day with Debra: Lessons in Leadership

My Day with Debra Sunderland: Lessons in Leadership Yesterday I spent time in a leadership discussion led by ...

Building an Intentional & Measurable AI Culture at Sanguine: A Blueprint

Building an Intentional AI Culture at Sanguine: From Hype to Measurable Impact Most teams are hearing the same ...

Sanguine Technology Solutions Appoints Nicole Adams as VP of Client Success, Making Client Outcomes a Core Growth Strategy From Day One

CHICAGO, Jan. 17, 2026 - Sanguine Technology Solutions (STS) today announced the appointment of Nicole Adams as Vice President of ...

Sanguine Partnership Solutions Appoints Jen Kalant as President & Chief Partnerships Officer to Formalize Partnerships-as-a-Service for Growing B2B Companies

Sanguine Partnership Solutions Appoints Jen Kalant as President & Chief Partnerships Officer to Formalize Partnerships-as-a-Service for Growing B2B ...